Paxful Rebrand

Paxful needed a rebrand that truly represented its users and global community. So we took inspiration from textiles, cultures, and people from around the globe - to build a brand that was truly representative of the 100%.

From strategy to execution, we helped grow the Paxful brand from 5 million to 12 million users.

Illustrations

We use these design elements throughout our illustrations to provide consistent visual cues throughout our work.

Socials

We use these design elements throughout our illustrations to provide consistent visual cues throughout our work.

Web

We re-envisioned our web page with a people-first approach, highlighting our product through actual users.

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Paxful Rebrand

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Stash Rebrand